{"id":383974,"date":"2022-12-19T15:41:01","date_gmt":"2022-12-19T19:41:01","guid":{"rendered":"https:\/\/www.extraderondonia.com.br\/?p=383974"},"modified":"2022-12-19T15:41:01","modified_gmt":"2022-12-19T19:41:01","slug":"publicitario-usa-inteligencia-artificial-para-revisitar-a-lendaria-estrada-de-ferro-madeira-mamore","status":"publish","type":"post","link":"https:\/\/www.extraderondonia.com.br\/sistema\/2022\/12\/19\/publicitario-usa-inteligencia-artificial-para-revisitar-a-lendaria-estrada-de-ferro-madeira-mamore\/","title":{"rendered":"Publicit\u00e1rio usa intelig\u00eancia artificial para revisitar a lend\u00e1ria Estrada de Ferro Madeira-Mamor\u00e9"},"content":{"rendered":"<figure id=\"attachment_383975\" aria-describedby=\"caption-attachment-383975\" style=\"width: 300px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-383975 size-medium\" src=\"https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-300x300.jpg 300w, https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-600x600.jpg 600w, https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-150x150.jpg 150w, https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-768x768.jpg 768w, https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-696x696.jpg 696w, https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041-420x420.jpg 420w, https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/6b2be298-4309-4213-9ee5-df64d6b5c041.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-383975\" class=\"wp-caption-text\">Releituras de cenas da velha ferrovia \/Imagens: Divulga\u00e7\u00e3o<\/figcaption><\/figure>\n<p>Dezesseis imagens criadas pelo publicit\u00e1rio Viktor Navorsky acerca da hist\u00f3rica Estrada de Ferro Madeira-Mamor\u00e9 (EFMM) ganham milhares de engajamentos nas redes sociais. Constru\u00eddas atrav\u00e9s de Intelig\u00eancia Artificial (IA), as representa\u00e7\u00f5es s\u00e3o um vi\u00e7o diante das fotos desbotadas que costumam ser publicadas e do estado de abandono da ferrovia constru\u00edda entre 1907 e 1912.<\/p>\n<p>Os trilhos ligavam Porto Velho a Guajar\u00e1-Mirim; 366 quil\u00f4metros entre as cidades. Trabalhadores de mais de 40 pa\u00edses aportaram \u00e0 regi\u00e3o in\u00f3spita para dar da obra colossal que ceifou mais de 6 mil vidas.<\/p>\n<p>A hist\u00f3ria fabulosa sempre intrigou o goiano Viktor, 35 anos. Ele chegou a Rond\u00f4nia aos 2 anos de idade. Viveu a inf\u00e2ncia em Guajar\u00e1 e, aos 17, foi morar em Porto Velho. Ou seja: viveu nos dois polos da ferrovia e absorveu a energia que estes lugares antigos irradiam.<\/p>\n<p>Publicit\u00e1rio e designer de profiss\u00e3o e apaixonado por artes em geral, o rapaz diz que a motiva\u00e7\u00e3o para produzir as fotos \u2014 foram necess\u00e1rios mais de 200 testes at\u00e9 chegar \u00e0s 16 obras publicadas \u2014 \u00e9 manter viva a mem\u00f3ria afetiva do maior s\u00edmbolo hist\u00f3rico da regi\u00e3o. \u201cEu me graduei aqui e tudo que tenho e conquistei foi germinado desta terra. Sou um \u201cberadeiro\u201d de cora\u00e7\u00e3o\u201d, conta, com orgulho, sobre sua condi\u00e7\u00e3o de rondoniense.<\/p>\n<p>Em tempo: \u201cBeradero\u201d \u00e9 como \u00e9 chamada, informalmente, a pessoa que nasceu ou mora no vale do Rio Madeira. Existe o entendimento de que h\u00e1 uma \u201ccultura beradera\u201d em Porto Velho, que inclui a linguagem, a gastronomia e o comportamento. E, claro, o \u201cberadero\u201d que se preza tem o amor pela hist\u00f3ria, notadamente pela EFMM, que gera uma esp\u00e9cie de \u201cculto\u201d na cidade pela preserva\u00e7\u00e3o da sua mem\u00f3ria mais cara e afetiva.<\/p>\n<p>Viktor encontrou na publicidade e no design o seu sustento. Mas, \u201co imagin\u00e1rio por tr\u00e1s da hist\u00f3ria da EFMM sempre poovou minha mente\u201d, relata, completando que \u201ctentei trazer meu olhar para esta terra, seja atrav\u00e9s de arte propriamente dita ou do enaltecimento da hist\u00f3ria\u201d.<\/p>\n<p style=\"text-align: center;\"><strong>&gt;&gt;&gt;&gt;&gt;&gt;&gt;&gt;&gt;&gt;Clique na imagem para ampliar&gt;&gt;&gt;&gt;&gt;&gt;&gt;&gt;&gt;&gt;<\/strong><\/p>\n<div id='gallery-1' class='gallery galleryid-383974 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/05e36011-8859-4613-a512-3ef098bb9118.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.extraderondonia.com.br\/sistema\/wp-content\/uploads\/2022\/12\/05e36011-8859-4613-a512-3ef098bb9118-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" 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Constru\u00eddas atrav\u00e9s de Intelig\u00eancia Artificial (IA), as representa\u00e7\u00f5es s\u00e3o um vi\u00e7o diante das fotos desbotadas que costumam ser publicadas e do estado de abandono da ferrovia constru\u00edda entre 1907 e 1912. Os trilhos [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":383975,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-383974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-variedades"],"_links":{"self":[{"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/posts\/383974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/comments?post=383974"}],"version-history":[{"count":0,"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/posts\/383974\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/media\/383975"}],"wp:attachment":[{"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/media?parent=383974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/categories?post=383974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.extraderondonia.com.br\/sistema\/wp-json\/wp\/v2\/tags?post=383974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}